Not Really Asking for the Moon
Jul 12th, 2009 | By Leonard Fernandes | Category: Blogs & ArticlesIn an article in The Telegraph, Ravi Vyas discusses niche markets for books in India
All markets are fragmented. Just as there is place for multiple television channels, newspapers and magazines, there should also be room for up-market niche books of various kinds. Yet with returns running at higher levels than ever before, what are the [...]
